Search for tag: "social marketing"

The Ethics of Influencers

Using Influencers has become one of the hottest trends in marketing. In 2018, 81% of marketers reported that using influencers as part of their marketing plan was an effective strategy. But there…

From  Baruch DML 271 plays

The Power of #Moments - Redefining Marketing in the Age of Real-Time

Lisa Wang delivers the keynote address "The Power of #Moments - Redefining Marketing in the Age of Real-Time" at the Conference on Corporate Communication 2014.

From  Baruch DML 18 plays

Marketing Week NYC (2013): Evolve or Perish: How to Succeed in the Digital World 

Hosted by Baruch College Division of Continuing and Professional Studies for The Manhattan Chamber of Commerce – Marketing Week NYC 2013 Digital evolution is exponential and has affected every…

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From  Baruch DML 33 plays

A Direct and Interactive Marketing Lunch and Learn (Part 2)

Adam Lavelle, Chief Strategy Officer of iCrossing and Chris McCarthy, Director of Strategy, Technology, and Business Operations of Markinekt, discuss the newest trends in digital marketing, search…

From  Baruch DML 2 plays

A Direct and Interactive Marketing Lunch and Learn (Part 1)

Adam Lavelle, Chief Strategy Officer of iCrossing and Chris McCarthy, Director of Strategy, Technology, and Business Operations of Markinekt, discuss the newest trends in digital marketing, search…

From  Baruch DML 4 plays